Bestform has gone through several changes of ownership, but to the best of my knowledge is now a division of Ariela and Associates and specializes in lower priced bras sold by discount and big box stores. This bra is an older style, not sold for many years. It features seamless unpadded underwire cups and fastens in back with three hooks. The straps are non-stretch in front, stretch and adjust in back. An interesting feature is the adjustable connection between the cups in front, so the fit can be somewhat customized to the wearer. I posted earlier about a similar Bestform bra in a pushup style.