Lovable Balconette Bra 36B

The Lovable brand is a bit mysterious to me. It was once a well-known US company, but seems to have disappeared in the US, while it remains a major bra company in Australia and India and perhaps other countries. The RN number on this bra indicated that it was made for Hanes Brands (the parent of Playtex, Bali, Maidenform, and others) but I can find no information about Hanes ever purchasing or selling Lovable products. Regardless, this is a nice bra- the underwired cups have an angled seam and medium fiberfill padding. Satiny nylon on the outside with cotton cup lining. The straps are very narrow in front and adjustable in back. Two back hooks. My guess is that this bra is from the 1970’s or 80’s.

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